Digital Marketing and Google Ads Agency in Dubai
Google Ads, Meta ads and SEO run by one senior team, and measured on the leads and sales they bring in.
Turn your ad spend into sales
Most businesses we speak to are already spending on Google or Meta ads. The real question is whether that spend is bringing in customers. CEED runs Google Ads and Meta campaigns for businesses in Dubai and Amman, built around one number: what it costs you to win a sale or a lead.
Every campaign starts with a clear commercial goal, whether that is leads, online sales or bookings, and every decision after that is measured against it. Strategy, creative and media sit in the same small senior team, so the people who plan your campaign are the same people who optimise it.
Paid ads that sell
Google Ads management
Reach people at the moment they search for what you sell. We run Search, Shopping and Performance Max campaigns, structured around your margins and the value of a lead.
- Keyword research and account structure built around how people in the UAE and Jordan search
- Negative keywords and bidding rules that stop budget going to clicks that never buy
- Ad copy, plus landing page recommendations that help more visitors convert
- Shopping and Performance Max campaigns for e-commerce stores
Meta ads (Facebook and Instagram)
Reach people before they start searching, then bring back the ones who showed interest. Meta ads create demand where Google captures it.
- Audience targeting based on your best customers, plus retargeting of site visitors and abandoned carts
- Structured creative testing, so budget moves to the ads that actually sell
- Meta Pixel set up properly, so every lead and sale is tracked back to the ad behind it
- Lead form and catalogue campaigns for lead generation and e-commerce
How we measure success: ROAS and cost per lead
Clicks and impressions don’t pay the bills. We report on the numbers that do:
- Return on ad spend (ROAS): the revenue your ads bring in for every dirham spent. This is the main number for e-commerce.
- Cost per lead and cost per sale: what it costs to win an enquiry or a customer. This is the main number for service businesses.
- Lead quality: we check with your sales team which campaigns bring leads that actually close, and move budget towards them.
We agree a target ROAS or cost per lead with you before launch, and every monthly report shows how each campaign is tracking against it.
More digital marketing services
Search Engine Optimisation (SEO)
Technical, on-page and local SEO that helps the right customers find you on Google. We fix crawl and speed issues, structure your pages around the searches that matter, and build content that earns rankings, including Arabic-language search.
Analytics & Tracking
GA4, Google Search Console and Meta Pixel set up correctly, with clean conversion tracking and a monthly report that shows what moved, why it moved and what we are changing next.
Email Marketing & CRM
Automated email flows, such as welcome, abandoned cart and win-back sequences, that turn first-time visitors into repeat customers and keep your brand in front of past buyers.
How we run your campaigns
- Discover. We audit your current ad accounts, website, tracking and competitors to find where budget is being wasted and where the quick wins are.
- Define. We agree targets, the right channel mix and how budget is split, so everyone knows what success looks like before anything goes live.
- Create. We build the campaigns, write and design the ads, and recommend landing page changes that help visitors convert.
- Launch and optimise. We go live, analyse the data and keep refining bids, audiences and creative, with a clear monthly report on results.
Recent work
IBYX (USA and Canada, e-commerce). We resolved IBYX’s SEO issues, cleaned up their Google online store and optimised page speed. We then reconnected their Meta Pixel to tie ad spend back to site performance, with monthly reporting to track it all.
Next Ride (UAE, car rental). Alongside building the brand and website from scratch, we run ongoing SEO, social content and monthly performance reporting to keep the brand visible and the results measurable.
Who we work with
We work best with businesses that want growth they can measure: e-commerce brands that need more profitable online sales, service businesses that depend on qualified leads, and companies launching or expanding in the UAE or Jordan.
Some clients hand us their full digital marketing. Others bring us in to fix one channel, such as a Google Ads account that has stopped performing, an SEO audit before a new website launch, or tracking that no longer matches what the sales team sees. Either way, you work directly with senior people, not a chain of account managers.
Why it matters
In the UAE and Jordan, digital is where business happens. Effective digital marketing means:
Driving qualified traffic to your site.
Generating leads and sales cost-effectively.
Outperforming competitors with smarter targeting.
Digital marketing and Google Ads FAQs
How much should I spend on Google Ads or Meta ads?
Work back from what a customer is worth to you and what a lead realistically costs in your industry. Start with a test budget big enough to show which keywords, audiences and ads bring results in the first month, then put more behind the campaigns that hit their target cost per lead or ROAS. We help you set that budget before anything goes live.
How soon will paid ads bring in leads or sales?
Paid ads can bring traffic from the day they go live. The first weeks are about learning which keywords, audiences and ads convert, so results usually improve over the first few months as we cut what doesn’t work and scale what does. SEO is slower: most sites need several months of consistent work before rankings and organic traffic move meaningfully.
Should I use Google Ads or Meta ads?
Google Ads reaches people who are already searching for what you offer, so it tends to bring higher-intent leads. Meta ads reach people before they search, which suits products people discover visually or buy on impulse, and works well for retargeting. Most businesses get the best results from both: Google to capture demand, Meta to create it. We recommend the split based on your product, your margins and where your customers spend their time.
Do you work in both the UAE and Jordan?
Yes. CEED works from Dubai and Amman, and we plan campaigns around how people search and buy in each market.
How do you report results?
You get a monthly report covering spend, leads or sales, cost per result and what we are changing next. It is written in plain language, with no jargon and no vanity metrics.
Can you work alongside our in-house team?
Yes. We can run your digital marketing end to end, or plug into your team to handle specific channels such as SEO or paid media.
Planning a new website as well? Read our guide to Shopify vs WordPress for Arabic SEO, or see our Web & Digital services and Content & Social Media.
Ready to scale your business online?
Let’s build a digital strategy that delivers results you can measure.